Consulting
Outreach & Engagement
- Increases public understanding and support for an issue
- Decisions reflect the interests of the community
- Allows different perspectives and opinions to be represented
- Builds accountability and trust
- Identifies shared community concerns, interests, and goals
- Discovers community assets, skills, and resources
Defining
Outreach
Outreach is one-way communication that tells members of the public about an issue, problem, opportunity, or decision. It typically leads to an action.
We can define it as a short-term and directional campaign that is more beneficial to one group. Simply - What can A do for B?
However, only doing outreach can yield very limited results. Paired with other engagement strategies, it will bring many more voices and ideas into the decision-making process.
Defining
Engagement
Public Engagement can lead to broader participation and wider public input in decision-making - the public become informed about, participate in, and influence decisions.
This is a long-term and cyclical campaign that aims to build a community relationship that both benefits and connects people. It thrives on diversity and inclusion, making it a great tool for gathering information, opinions, and data
Simply - What can A and B do together?
Our Services
What We Offer
Outreach and public engagement strategies vary depending on needs and goals. Our services help clients connect with their target audience, build relationships, and communicate their mission. We provide a full and comprehensive consulting report, with resources, that covers everything from an initial needs assessment to a strategic implementation roadmap.
- Communication Strategy
- Outline key messages, target audiences, and appropriate communication channels
- Technology Integration
- Enhance engagement with interactive content and accessible online platforms
- Impact Reporting
- Showcase the impact of activities and share success stories
- Accessibility
- Ensure outreach and engagement is accessible to all individuals, promoting diversity and inclusion
- Education & Training
- Share knowledge to raise awareness and empower the community
- Community Demographic
- What are the priorities and needs of the public?
- Partnerships
- Collaborate with like-minded organizations to amplify impact and utilize available resources
- Capacity Building
- Strengthen in-house skills and resources
Ready for your next steps?
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